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WAV Group and Fluente Release Whitepaper on Sovereign AI and the Future of MLS Governance

Victor Lund, Founding Partner of WAV Group and CEO of Fluente.

Victor Lund, Founding Partner of WAV Group and CEO of Fluente.

White paper on Sovereign AI

Whitepaper on Sovereign AI and the Future of MLS Governance from WAV Group and Fluente.

New real estate white paper from WAV Group and Fluente – “Sovereign AI and the Future of MLS Governance" – details how MLSs must use MCPs to protect their data.

Artificial intelligence is not a threat to MLSs: it’s a platform opportunity.”
— Victor Lund, Founding Partner of WAV Group and CEO of Fluente

ARROYO GRANDE, CA, UNITED STATES, October 21, 2025 /EINPresswire.com/ -- WAV Group, a leading real estate consulting firm, has partnered with Fluente, their wholly owned AI Strategy and Development firm, to release a new whitepaper titled “Sovereign AI and the Future of MLS Governance.” The report presents a clear policy framework for how broker-authorized MLSs can lead the next chapter of real estate technology through secure, AI-powered data infrastructure.

At the heart of the paper is a bold industry position:
Only broker-authorized MLSs should be permitted to publish property listings to Model Context Protocol (MCP) servers.

As artificial intelligence shifts how consumers and professionals interact with property data from search portals to intelligent assistants like ChatGPT this whitepaper argues that MLSs must act decisively to preserve broker cooperation and consumer trust in the AI era.

The MLS Was Built to Professionalize the Industry. Now It Must Modernize It.
“Artificial intelligence is not a threat to MLSs: it’s a platform opportunity,” said Victor Lund, Founding Partner of WAV Group and CEO of Fluente. “But only if MLSs act now. The whitepaper calls on broker-led MLSs to become the exclusive source of truth for AI conversations, ensuring accuracy, attribution, and compliance in every response.”

A Policy Roadmap for Broker-Led AI Governance
The whitepaper outlines a six-part governance framework for MLS MCP servers, including:
● Secure Data Pathways using encrypted APIs and audit trails
● Broker Oversight and clear permissioning
● Real-Time Synchronization of listing data
● Transparent Attribution to listing brokers
● Ethical AI Compliance
● Interoperable Federation between MLSs

These principles mirror the values that made IDX successful: cooperation, accountability, and consumer protection; but modernized for an AI-native environment.

Turning MLSs Into AI Platforms, Not Just Data Warehouses
Fluente recommends an MLS technology stack that enables MLSs to deploy secure MCP servers, train private AI models on their forms and policies, and connect their datasets directly to tools like ChatGPT using the OpenAI Apps SDK. This gives broker-authorized MLSs a viable pathway to participate in the AI economy without relying on portals or third parties.

“Sovereignty means brokers and their MLSs control the intelligence that’s built on their data,” Lund added. “The same way they control MLS data fields, display rules, and compliance in IDX. This is the right way to do it.”

Download the Whitepaper
The full whitepaper, “Sovereign AI and the Future of MLS Governance,” is available for download here. Use promo code “Fluente” at checkout to receive a complimentary copy which will be available for a limited time.

About WAV Group
WAV Group is the leading strategic advisory firm in residential real estate, providing consulting, research, and communications services to brokerages, MLSs, REALTOR® associations, and technology firms. The firm specializes in market strategy, M&A advisory, technology evaluation, AI governance, and industry relations.

About Fluente
Fluente is the wholly owned AI Strategy and Development firm owned by WAV Group, helping MLSs, brokerages, and REALTOR® associations achieve AI sovereignty. By building secure MCP servers, private retrieval models, and enterprise-grade integrations, Fluente empowers the real estate industry to own its AI future.

Monika Sollee
WAV Group, Inc.
+1 951-249-6386
monika@wavgroup.com
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